> ## Documentation Index
> Fetch the complete documentation index at: https://docs.synscribe.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to design a landing-page pillar

> Define a whole type of landing page (a schema plus a generation prompt) for programmatic scale.

Design a pillar with Pi using the `landing-page-pillar-management` skill: it drafts a data schema plus
a generation prompt that together define a whole type of landing page, so you can produce many similar
pages programmatically. Build horizontal pillars (`/uses`, `/use-cases`, `/industry`) first for reach,
then vertical ones (`/feature`, `/product`, `/integration`) for depth. Draw the fan-out facets from the
[Product Bible](/platform/company-research-product-bible), not a keyword tool, and keep them
non-overlapping so pages don't cannibalize. Once the pillar exists,
[generate pages against it](/platform/generate-landing-pages). Read
[Part 1 §1.6 pillars](/theory/landing-page-pillars) first for the wide-before-deep model.

## Horizontal vs vertical

* Horizontal pillars (`/uses`, `/use-cases`, `/industry`) go wide across use-cases. Build these
  first: higher volume, easier to build.
* Vertical pillars (`/feature`, `/product`, `/integration`) go deep on one feature. Build them once
  the wide net is cast.

## Design it with Pi

Use the `landing-page-pillar-management` skill. The sequence that works:

```text theme={null}
plan the /uses landing page pillar for [my company]. the default template usually works.
visualize the page in ASCII so i can see the structure, and iterate with me.
then create a sample page, and once it looks right, create the landing-page pillar.
```

Steps in order:

1. Plan the pillar (Pi drafts the schema + generation prompt; the default template is usually a good
   start).
2. Visualize in ASCII and iterate until the structure is right.
3. Create a sample page to sanity-check the output.
4. Create the pillar once you're happy.

## Wire in the ICP knowledge

A pillar is only as good as the ICP knowledge behind it. The facets you fan out across (competitors,
industries, integrations, compliance, and so on) come from the
[Product Bible](/platform/company-research-product-bible), not from a keyword tool. Keep the facets
non-overlapping so pages don't cannibalize each other
([§1.5](/theory/intent-cannibalization)).

## Don't forget the hub

A pillar of many pages needs a hub page that lists them, is itself SEO-ed, and is linked from the
header/footer. That's how crawlers, and the internal-link equity, reach the spokes. See
[§1.8 internal linking](/theory/internal-linking-authority).

**Next:** [2.3.2 Generate landing pages](/platform/generate-landing-pages) · **SOP:** [3.1 Month-1 (Day 2)](/sops/onboarding-month-1)