> ## Documentation Index
> Fetch the complete documentation index at: https://docs.synscribe.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Creating blogs

> The map of blog creation on Synscribe: three ways to generate ideas, the setup that makes drafts sound like you, and publishing.

Creating a blog on Synscribe is the same loop every time: come up with an idea, let the engine draft it, edit, and publish. Two one-time setups make the drafts come out sounding like you instead of generic. This page is the map. Each step below links to its full how-to, so start here and follow the trail.

<iframe src="https://www.loom.com/embed/13a3aa764e93477cb6a15e8330989b08" frameBorder="0" allowFullScreen style={{ width: '100%', aspectRatio: '16 / 9', borderRadius: '0.5rem' }} />

## Three ways to generate an idea

Every post starts from an idea, and there are three ways to get one. Which one you use tends to decide where the post sits in your funnel.

<Frame>
  <img src="https://mintcdn.com/synscribe/XrQ0E9JXai2aVK4a/images/platform/three-ways-to-generate-blog-ideas.png?fit=max&auto=format&n=XrQ0E9JXai2aVK4a&q=85&s=b4dc8580c659fde05a4dd325de032aa5" alt="Three ways to generate blog ideas: ad hoc for thought leadership, keyword research for BOFU, Reddit for TOFU" width="994" height="587" data-path="images/platform/three-ways-to-generate-blog-ideas.png" />
</Frame>

* Ad hoc, for thought leadership. A topic you already have, from a call or a stray thought. See [Blog ideas from conversations](/platform/blog-ideas-from-conversations).
* Keyword research, for bottom-of-funnel posts. The terms buyers search near a decision. See [Blog ideas from keyword research](/platform/blog-ideas-from-keywords).
* Reddit, for top-of-funnel posts. What your community is actually asking about. See [Blog ideas from Reddit](/platform/blog-ideas-from-reddit).

Pick an idea and the engine drafts it in the background; the draft lands in your Content Library.

## Customise it to you

Do these two once and every draft comes out on-brand rather than generic:

* [Set up your image generator](/platform/set-up-image-generators) so featured, OG, and CTA images match your brand.
* [Set up refiners](/platform/set-up-refiners) so every post gets your standard passes: a TLDR, an FAQ, product alignment that puts you ahead of competitors, and a CTA banner.

## Edit

Read the draft and tighten it. [Edit an AI-generated article](/platform/edit-articles) by hand or by asking Pi, and check the title carries the keyword and every claim is one you can stand behind.

## Publish

When it's ready, [publish your blog](/platform/publish-your-blog): a quick guide to what you can copy and use to put the post live. Then [get it indexed on Google](/platform/index-gsc-sitemap) so it actually shows up in search.

**Next:** [Blog ideas from conversations](/platform/blog-ideas-from-conversations)